What is a manually build backlink?

A manually build backlink is created by either adding new content to another website or getting a backlink from an already existing piece of content. It is also a backlink that is created by “hand”, meaning it is not a part of a link building software.

What is a PBN (Private Blog Networks) backlink?

A privately owned blog network, or PBN, is a collection of websites that are privately owned and run under the same person’s control. These websites are designed to manipulate rank in the search engines by let companies buy a link from one of the PBN’s websites.

The difference between a manually build backlink and a PBN backlink

One major difference between these two is the fact that a manually build backlink is seen as a natural backlink, while a PBN is seen as artificial. This is because manually build backlinks are seen as actual content that is being found valuable enough by another webmaster to naturally link out to.